Atelier Swarovski to launch first Fairtrade gold collection
Atelier Swarovski is set to launch its first fine jewellery collection
in Fairtrade Gold at jewellery show Baselworld, which benefits miners and
the environment in Peru.
The latest Atelier Swarovski collection is part of the company’s ongoing
commitment to “conscious luxury” and is made with Swarovski created
diamonds and Fairtrade gold, to puts sustainability centre-stage. Key
highlights of the collection includes the brilliant blue colouring and the
luxury style of the pieces, which includes earrings, rings, bracelets and
The Fairtrade Gold used in the 18K Swarovski collection comes from
Minera Limata Limitada co-operative in Peru, which has 31 members mining
Fairtrade gold under challenging conditions at an altitude of 4600 meters
above sea level.
The open pit mine has been Fairtrade certified since the beginning of
the year. Most members traditionally earn a living by breeding alpaca,
however, mining gold has provided them with an additional source of income
to help them improve their livelihoods.
As a Fairtrade cooperative, Limata pays special attention to protecting
both people and the environment. In addition to the market price, miners
receive a Fairtrade Premium of 2,000 dollars per kilo of pure gold, to
improve the sustainability of the production and development projects that
benefit the entire community. The members of the cooperative decide
independently and democratically how the Fairtrade Premium will be used.
Images: courtesy of Atelier Swarovski