Author: HearthstoneYarns

BFC taking British designers to China

As part of the British Fashion Council’s China partnerships strategy, launched last September in Shanghai with ambassadorial president David Beckham, Roksanda and Peter Pilotto will head to Chinese fashion trade show Ontimeshow. The showcase during Shanghai Fashion Week is part of the British Fashion Council’s strategy to introduce and celebrate British design talent to the…

By HearthstoneYarns March 22, 2019 0

Lifestyle brand Aessai’s quest to make luxury fashion sustainable and accessible

London-based lifestyle brand Aessai specialises in luxurious knits, homewares and accessories that have been ethically handcrafted by artisans across the world. Each season the brand, founded by Argentinian-born designer Rebecca Kramer, teams up with different Fair Trade Groups and collectives of local craftsmen who produce the range, empowering local artisans and helping to alleviate poverty…

By HearthstoneYarns March 22, 2019 0

Paris fashion week heralds in the new seventies

Paris – The shows must go on, was the rhetoric in Paris for its latest fashion week, as the ‘gilets jaunes’ cordoned off France’s capital streets every weekend, making it challenging for retailers, shoppers and brands to get around. There was vandalism at some luxury stores in the vicinity of the heavily-armed Champs-Élysées, and financial…

By HearthstoneYarns March 22, 2019 0

Target and Vineyard Vines announce joint collection

Target is teaming up with Vineyard Vines for a limited-edition collaboration of home and apparel items. The American retail chain, which just this week began inviting third party retailers to sell on its e-commerce site, is no stranger to creating lines in partnership with fashion and lifestyle brands. Its current ans past collaborators include Joanna…

By HearthstoneYarns March 22, 2019 0

Isabella Oliver pledges to plant a tree

Premium maternity brand Isabella Oliver has pledged to plant a tree to celebrate new life as part of its ‘Circle of life’ initiative. The scheme marks the 15th anniversary for Isabella Oliver, which was founded by husband and wife duo Geoff van Sonsbeeck and Baukjen de Swaan Arons after spotting a gap in the market…

By HearthstoneYarns March 22, 2019 0

Björn Borg launches collection with Robyn

Swedish sports fashion brand Björn Borg has launched a capsule collection developed in collaboration with popstar Robyn. Titled RBN, the 23-piece unisex collection follows the athleisure trend with fleece hoodies, tracksuits, polo shirts, underwear and socks, all inspired by the singer’s favorite outfits and Björn Borg’s 1980s archive. “RBN reflects my love for street style…

By HearthstoneYarns March 22, 2019 0