Author: HearthstoneYarns

Athleta debuts Suit Up campaign

After years of vigorously testing their designs on athletes, the company teamed up with notable female figures including 3x world champion kite surfer Moona Whyte, 2x medalist and ISLA National Lifeguarding Champion Alice Henley, 2x FINA silver medal cliff diver Ginger Huber, and synchronized swim team The Aqualillies for the launch of Suit Up, the…

By HearthstoneYarns March 22, 2019 0

Google Shopping report says the future is mobile

The 2018 Google Shopping Benchmarks Report by Sidecar shows Google Shopping is the still the key marketing and shopping platform for retailers selling online. Total revenue within the channel increased 64 percent from 2016. Mobile’s share of revenue increased 19 percent, accounting for 36 percent of total revenue in 2017. As consumers broaden their queries…

By HearthstoneYarns March 22, 2019 0

In Pictures: Stutterheim x Band of Outsiders

Swedish outerwear brand Stutterheim have launched a collaboration with London-based menswear label Band of Outsiders for autumn/winter 2018. The collaboration first shown at the Band of Outsiders presentation during London Fashion Week Men’s in January, is inspired by the idyllic winter-sports holiday and was showcased by ice-skaters on the Somerset House ice skating rink. For…

By HearthstoneYarns March 22, 2019 0

Is full price fashion over?

It is well documented that fast fashion brands have had a negative impact on consumer shopping habits. Many customers are no longer willing to pay full price for clothing, with discounting, off-price retail and affordable fast fashion changing the global retail landscape. But never before has high-end fashion had it so tough. Today I visited…

By HearthstoneYarns March 22, 2019 0

Fashion label dies with us, say Dolce and Gabbana

Italian fashion icons Domenico Dolce and Stefano Gabbana said Thursday that their famed Dolce & Gabbana label would die with them. “Once we’re dead, we’re dead. I don’t want a Japanese designer to start designing Dolce & Gabbana,” Gabbana, 55, said in an interview with Italian newspaper Corriere della Sera. The veteran fashionistas launched their…

By HearthstoneYarns March 22, 2019 0