Marchon Eyewear signs license agreement with DKNY and Donna Karan New York

March 22, 2019 0 By HearthstoneYarns

Marchon Eyewear and G-III Apparel Group Ltd have entered a long-term,
exclusive licensing agreement to manufacture and distribute eyewear for the
brands DKNY and Donna Karan New York. The agreement encompasses both sun
and optical eyewear. DKNY glasses will hit department stores, specialty
stores and premium optical retailers worldwide by March 2019. Donna Karan
New York styles are set to be rolled soon after, but the brands did not
precise when.

”Our partnership with Marchon Eyewear is a great
example of our ongoing strategy to maximize the worldwide reach of our
iconic lifestyle brands, DKNY and Donna Karan New York”, said Jeffrey
Goldfarb, Executive Vice President of G-III Apparel Group, in a statement.
DKNY and Donna Karan New York are two of the brands in G-III Apparel
Group’s portfolio, which also includes andrew Marc, Eliza J and
Villebrequin.

Marchon Eyewear holds licensing agreements for several
brands, including Calvin Klein, Chloé, Diane von Furstenberg, G-Star Raw,
Liu Jo and Karl Lagerfeld, among many others. Its glasses and sunglasses
are sold in more than 100 countries.