Nike teams up with artist Piet Parra after 9 years
Piet Parra is behind some of the most successful Nike Airmax 1 collaborations, including 2005’s Brownstone/Blue Reed-Dark Oak,
also known by sneaker aficionados as “Amsterdam”. Now, almost a decade after his latest collaboration with the sportswear giant, the Dutch artist is teaming up with Nike once more.
This time, Parra
experimented with patterns on Nike’s Air Max 1 and Zoom Spiridon
Although sneakerheads are sure to recognize
Parra’s name, his main goal upon designing the new shoes was to win the
hearts of those who are unfamiliar with his previous works. ”How is
somebody who is 17 or 18 years old — with no idea what I did before —
going to look at this?”, he said in a statement published on Nike’s
The Nike x Parra AM1 and Nike x Parra Zoom Spiridon are set
to launch on July 21 on Nike’s website and select retailers worldwide. They
will be priced at 150 US dollars (approximately 113 pounds). The collection
is also set to feature a matching tracksuit, whose price has not been
disclosed by Nike.