SS19 Men’s Fast Fashion Colour Directions
Trendstop gives FashionUnited readers an industry insider’s guide to the
key men’s fast fashion colour directions from the Spring/Summer 2019
Trendstop’s menswear experts bring you the essential looks from the
international men’s Fashion Week events that will be informing men’s fast
fashion colour into SS19 and beyond. As the trans-seasonal trend continues
and the focus on easy wearability gains increased importance, the season’s
core, fashion and accent palettes are designed to work in harmony,
comprising tones that can be easily mixed and matched or create a confident
statement when worn top-to-toe. Our comprehensive colour forecasts evaluate
each trend’s commercial value and longevity, giving you the best possible
basis for your decision making.
This week, FashionUnited readers get an exclusive look at three key
men’s colours that perform singly and as a combined palette. Black Forest
introduces a more active feel to summer darks, evoking a subtle retro
sports appeal. Blonde Camel illustrates the development of seasonal neutral
tones while Fiery Orange elevates brights from accent colour status to
punchy, all-over colour-way.
Dark shades continue into SS19 with Black Forest. Not just confined to
formalwear, blackened shades of green offer a sporty injection to the
palette and work particularly well with heated neutrals such as Blonde
Camel and Fiery Orange brights.
Neutral shades are refreshed and refined for SS19, drawing inspiration
from desert sandscapes. Blonde Camel evolves with a heated finish
reminiscent of blanched dunes, providing seasonal newness to casual
tailoring and smartened-up streetwear.
The colour of the moment, Fiery Orange is transitioning from winter in
combination with the season’s new neutrals. An ideal pairing with Blonde
Camel, this bright orange/red works well as an all-over statement,
particularly for the sports and outdoor/active markets.
FashionUnited readers can get free access to Trendstop’s Fall Winter
2018-19 Fast Fashion Colour report, featuring the essential colours from
catwalks, street style and social media influencers. Simply click here to
receive your free report.
Trendstop.com is one of the world’s leading trend forecasting agencies for
fashion and creative professionals, renowned for its insightful trend
analysis and forecasts. Clients include H&M, Primark, Forever 21, Zalando,
Geox, Evisu, Hugo Boss, L’Oreal and MTV.
Images courtesy of Trendstop, left to right: Juun J, Hermes, N21 | Dior
Homme, Kenzo, Acne Studios | Qasimi, What We Wear, Astrid Andersen | all
Spring Summer 2019